Even Tennessee, the NCAA's top draw in women's basketball, knows it takes more than seven national titles to put fans in the stands, especially students.
"One of the things we have always heard from students is that they have so much going on. So I said, 'What can we do to entice you?'" said Jimmy Delaney, the Lady Vols' marketing director.
The promotion Delaney and coach Pat Summitt came up with? Free tuition.
"In the realm of women's basketball, we are always trying to be the leader," he said.
The Lady Vols will give away a year's in-state tuition for 2008-09 to a student who attends at least 10 of 14 home games. The …
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